Thursday, October 24, 2013

The War you Fight (with yourself) to 'Turn Pro' Book Review


“There’s a secret that real writers know that wannabe writer’s don’t, and the secret is this: It’s not the writing part that’s hard. What’s hard is the sitting down to write.” –Steve Pressfield

How many times have you fought a battle with yourself to make the time and put the effort forth to accomplish what’s really, truly important? If you’re like me, you know these struggles. There’s battle between good intentions and the need just to rest because you feel overworked. There’s the battle between carving out space to pursue your passions and the time sucking tasks that cut into the time you supposedly earmarked. Worst of all, there’s the battle between the should-of's, the have-to’s, and the want-to’s.

Steve Pressfield, author of The War of Art calls these ongoing struggles by one name-RESISTANCE. The quote above actually ends with this:

            “What keeps us from sitting down is Resistance.” 

Pressfield presents the concept of resistance as an intangible “force” that blocks the path between what we are presently doing and what we really want or should be doing in the bigger picture of our lives. He believes Resistance prevents people from ‘turning pro’, a state of accomplishment that he covers in detail in his subsequent book of the same title. Here’s another comment from Pressfield:

“Most of us have two lives. The life we live, and the unlived life within us. Between them stands Resistance.”

I recently came across the two books and immediately devoured the content. Fortunately, they are a scant 150 pages each containing quick-read vignettes that inspire and motivate. Pressfield’s works are a strong call to action for anyone who discovers them. He discusses his own struggle with Resistance and talks about how he overcame it to accomplish his aims at becoming an author.

If you are seeking to create something-whether its art, a book, a phenomenal program at work or a strong family life, Pressfield’s books are a genuine guide to uncovering the core of your resistance. Take a look and let us know how these influence you and your aims for success.

To You & Your Prosperity,


Click on a Book Title Below to Order Your Copy Today!

        
               The War of Art             Turning Pro         Find Grant Funding Now!






Thursday, October 17, 2013

Can Anyone be an Entrepreneur?


Can Anyone be an Entrepreneur?
 
Just like anything else in life, you have to give it your proverbial "all" in order to accomplish anything. Often, you must step out of your comfort zone, follow your heart, and dive head first into what you're passionate about.

In March, I have the opportunity to speak at the Permaculture Voices Conference held in Temecula, California. I'm really looking forward to this event where I know a variety of perspectives on agricultural production will be shared. It's shaping up to be a unique platform- also speaking will be well-known writer, Michael Pollan. Speakers will come to that meeting with view points that will both compliment and contrast and I believe it will be a powerful opportunity to further the discourse about food.  

Click on the photo below to listen in on my podcast with Permaculture Voices' event manager, Diego Footer.  We talk about entrepreneurship, and a little about how I came to be where I am today, in particular about the way I encourage would-be entrepreneurs to pursue their goals in business.  

Speaking of business, if learning about grant strategy or if better understanding the REAP grant in particular fits your business development needs, sign up for one of our two classes!  On October 24 & October 25 we will be teaching YOU some of the basics and some of our special secrets! Taken right from my forthcoming book, Find Grant Funding Now! we'll cover all the steps to winning grants. 


To Your Prosperity, 

  



Also, if you haven't already, you should sign up for one of my two remaining grant courses I'm offering October 24 and 25, 2013 in Indianapolis. Check out my website: www.prosperityconsutlingsba.com to learn all the details & Register!


Thursday, October 10, 2013


It's that time again! You guessed it, this week's MWM is out and ready for you to listen/read and become motivated to get through the rest of your work week!

Click on the image and it will take you to our MWM newsletter!

Tuesday, October 8, 2013

Quick Update

Good Afternoon!

It's been crazy-busy here getting ready for Grant Training Courses in October. What's that? You didn't know we taught Grant Training Courses? Well, we sure do! In fact our next classes are October 22-25, 2013. If you're interested click on on the flyer below and sign-up today!


All the best,
Jen, Project Manager

Tuesday, October 1, 2013

"A Goal Is A Dream With A Deadline" - Napoleon Hill


I couldn't have said it better myself. These past couple of weeks have been as much about goal setting as they have been about delivering on a timeline. Strategies have been created and set-in place for the launch of our Social Media scene, classes have been designed and are now ready to be filled for our 2013 Grant Training Courses October 22-25, newsletters have been written and published and grants have been drafted.

As the leaves change on the outside of our office, Sarah and I have been busy making and adjusting to the changes on the inside. From our Social Media platform,we're both excited to see where this road will take us. We're visible on Facebook, Twitter, LinkedIn and, well, we're here too! We've a couple other twists up our sleeve, but you'll find out all about those toward the middle of the Holiday Season.


As the seasons continue to shift, as the air becomes crisp, and the as the leaves crunch under your feet, remember that change is inevitable. It's what propels us forward and opens the doors to endless possibilities. It's all a matter of how you greet it. I am eager to continue heading down the road alongside Prosperity Consulting,LLC and embrace each and every opportunity as it presents itself.

Just remember, "patience,persistence, and perspiration make an unbeatable combination for success (N. Hill d.1970)."

What changes have you been facing these past couple of weeks?

All the best,
Project Manager Jen




Thursday, September 26, 2013

Fall: A Season of Change

One of the things we love about fall are the turning of the leaves, the briskness of the weather, and on a personal note, that all the geese begin to migrate south. But Mother Nature isn't the only one changing things up, as some of you may know already. Prosperity Consulting has taken on a new Project Manager. Check out our Midweek Motivation and watch our video to get the full details!

To Your Prosperity, 
Jen H.


Click and Read!

Friday, September 20, 2013

Presenting at GICCA!

A big thank you to Kellie Walsh!

I am so excited to inform you all that I will be presenting at GICCA (Greater Indiana Clean Cities Coalition) next Wednesday at the Horseshoe Casino in Elizabeth, Indiana. Industry experts from across the country will be on hand to provide fleet operators with timely, credible information and best practices for reducing emissions and foreign oil dependence. For more information check out their website at: www.greaterindiana.com


Thursday, September 19, 2013

"Great speechwriters are savants" Mid-Week Motivation with Sarah Aubrey

This week's MWM called for a book review, and I decided to read a book titled On Speaking Well, How to Give a Speech with Style, Substance and Clarity written by Peggy Noonan. Noonan is a woman I have highly regarded as one of the great speech writers since grade school. Click the link below to see my full review!



Prosperity Announces 1st Round of REAP Awardees

Contact: Sarah Aubrey                                                                                                                      FOR IMMEDIATE RELEASE
Prosperity Consulting, LLC
Phone/Fax: 317.996.2777
sarah@prosperityconsultingsba.com

Prosperity Clients awarded USDA REAP Grants in Round One Funding

MONROVIA, Ind. – September 18, 2013 – A list of first round of USDA Renewable Energy for America Program (REAP) award recipients have been named. The USDA REAP awards help small rural businesses and agriculture producers reduce energy usage and costs, use a variety of renewable energy technologies throughout their operations, and/or conduct feasibility studies for projects focusing on renewable energy. Grant funding has been made possible by the 2008 Farm Bill which allows the USDA to disperse funding to a variety of projects around the country.

The following eighteen (18) Prosperity clients have been awarded grants:

Illinois - Gary Farlow                                           Energy Efficiency  $20,000
Illinois – LRS Moore, LP                                    Energy Efficiency  $3,398
Illinois – Brent Yordy                                         Energy Efficiency  $19,950
Indiana – ACME, Inc.                                         Energy Efficiency  $20,000
Indiana – Keesling Farms, Inc.                         Energy Efficiency  $19,888
Indiana – Larry Meador                                     Energy Efficiency  $19,909
Indiana – Harold Steven Neal                          Energy Efficiency $28,685
Indiana - Lee Paris                                             Energy Efficiency  $13, 964
Indiana –Peterson Family Farms, Inc.            Energy Efficiency  $26,000
Indiana - David Ramseyer                                Energy Efficiency  $20,000
Indiana – Jon Reese                                          Energy Efficiency $10,651
Indiana – Steve Corner Farms, Inc.                 Energy Efficiency  $48,581
Indiana – Triple S Smith Farms, Inc.                Energy Efficiency  $46,243
Indiana – Dale Wilson                                       Energy Efficiency  $16,986
Michigan – Steven Schweiger                          Energy Efficiency $15,350
Ohio – Arba-Vue Farms, Inc.                            Energy Efficiency  $19,797
Ohio – B.A. Miller & Sons Trucking, Inc.      Energy Efficiency $6,539
Ohio – Dan Gossard                                          Energy Efficiency  $15,764

This is not necessarily an exhaustive list as Prosperity Consulting expects the USDA to announce additional REAP awardees throughout the fall.

About Prosperity Consulting

Prosperity Consulting began in 2007 and is a full service, funding-opportunities development firm. Prosperity focuses on grant writing, guaranteed loans and general grant administration, working closely with state and federal agency contacts. Prosperity endeavors to strengthen communities, empower entrepreneur and faster growth of farms and businesses. More information can be found at www.prosperityconsultingsba.com

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Tuesday, September 17, 2013

Prosperity Consulting Welcomes New Project Manager



Contact: Sarah Aubrey                                                                                 FOR IMMEDIATE RELEASE
Prosperity Consulting, LLC
Phone/Fax: 317.996.2777
sarah@prosperityconsultingsba.com

Prosperity Consulting Welcomes New Project Manager 

MONROVIA, Ind. – September 16, 2013 – Jen Hundley, previously of the Indiana Beef Council, joins Prosperity Consulting, LLC today as Project Manager. Hundley will assist Prosperity Consulting in applying and acquiring grant applications for agriculture and renewable energy projects as well as perform marketing endeavors for Prosperity Consulting. 

Hundley will act as the brand manager for Prosperity Consulting, leading the marketing and communication initiatives, including building Prosperity’s digital products presence and growing the grant training division for the company. She will also support the grant application process and aid in customer relationship development.

Previously as Director of Programs and Industry Relations for the Indiana Beef Council, Hundley implemented programs throughout the state of Indiana such as the Beef in the Classroom campaigns, Beef Education demonstrations, and marketing campaign with the Fort Wayne TinCaps. She assisted with grant funding and led the council’s media marketing campaign. For more information on Hundley, please e-mail jen@prosperityconsultingsba.com

About Prosperity Consulting

Prosperity Consulting began in 2007 and is a full service, funding-opportunities development firm. Prosperity focuses on grant writing, guaranteed loans and general grant administration, working closely with state and federal agency contacts. Prosperity endeavors to strengthen communities, empower entrepreneur and faster growth of farms and businesses. More information can be found at www.prosperityconsultingsba.com
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Wednesday, July 24, 2013

Mid-Week Motivation From Sarah Aubrey!


What are your habits for success? In this month's Mid-Week Motivation (MwM) book review, Sarah talks about the continued value in Stephen R. Covey's 1989 book. Click below to read this week's MwM!



Wednesday, July 17, 2013

Check Out This Week's Mid-Week Motivation (MwM)!

In this week's Mid-Week Motivation (MwM) you can listen in to a podcast featuring me and my and fellow NSA colleague, Craig Price. Click below to listen to our episode on his weekly show where I dispel the myths and mysteries around grant funding for entrepreneurs and business!








Monday, July 15, 2013

USDA Distance Learning & Telelmedicine Program Announced-Due August 12



Contact:                                                                                                                      FOR IMMEDIATE RELEASE
Sarah Aubrey
Prosperity Consulting, LLC
Phone/Fax: 317-996-2777

 

USDA DISTANCE LEARNING & TELEMEDICINE PROGRAM ANNOUNCED
 
DEADLINE AUGUST 12
 
MONROVIA, IND. – July 15, 2013 – The United States Department of Agriculture (USDA) announced the Fiscal Year 2013 Notice of Funding Availability (NOFA) for the Distance Learning and Telemedicine (DLT) Grant Program and a deadline has been set.
 
Applications are due no later than August 12, 2013 to the Rural Utilities Service, Telecommunications Program, Washington, D.C.
 
USDA is accepting applications by this due date for entities providing education and medical care via telecommunications. The DLT Program provides financial assistance to encourage and improve telemedicine services and distance learning services in rural areas through the use of telecommunications, computer networks, and related advanced technologies to be used by students, teachers, medical professionals, and rural residents.
 
Prosperity Consulting encourages anyone interested to contact their office ASAP to learn more or begin the application process. Total estimated funding for FY13 is approximately $17,531,000. USDA anticipates awarding cooperative agreements ranging from $50,000 to $500,000, subject to availability of funding.  For more details on the program click here or call (317) 996-2777.


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IDEM Diesel Wise Indiana Grant Announced-Due August 15


Contact:                                                                                              FOR IMMEDIATE RELEASE  
Sarah Aubrey
Prosperity Consulting, LLC
Phone/Fax: 317-996-2777
 

FY2013 IDEM DIESEL WISE INDIANA ANNOUNCED

 DEADLINE AUGUST 15

MONROVIA, IND. – July 15, 2013 – The Indiana Department of Environmental Management (IDEM) announced the Fiscal Year 2013 Notice of Funding Availability (NOFA) for the Diesel Wise Indiana – Clean Diesel Across Northern Indiana Program and a deadline has been set.
 
Applications are due no later than 5:00 PM EST on August 15, 2013 to the Indiana Department of Environmental Management (IDEM) office.
 
IDEM is accepting applications by this due date for projects with the goal of engine emission reduction.
 
Prosperity Consulting encourages anyone interested to contact their office ASAP to learn more or begin the application process. Total estimated funding for FY13 is approximately $500,000. Diesel Wise Indiana anticipates awarding cooperative agreements ranging from $25,000 to $200,000, subject to availability of funds and quality of proposals received. For more details on the program, visit click here or call (317) 996-2777.


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Wednesday, July 10, 2013

Take a Look at This Week's Mid-Week Motivation (MwM)!

In this week's Mid-Week Motivation (MwM) I discuss the importance of realizing the investment others put into shaping our lives. Read more to see how my mom and grandma, along with others,  have helped 'make' me who I am today. Let me know who has helped you!



Wednesday, July 3, 2013

Take a Look at This Week's Mid-Week Motivation (MwM)

In this week's Mid-Week Motivation (MwM) I discuss the concept of  freedom and independence as I reference Free Agent Nation, The Future of Working for Yourself written by Daniel Pink. Read more about how we should live a life of freedom - especially in how we earn our living!



Tuesday, July 2, 2013

Thanks Indiana Agri News! Check Out My Feature Below

Thank you to Indiana Agri News for writing a piece about grant writing and my upcoming book. Please click the link below to read the full article!



Wednesday, June 19, 2013

Mid-Week Motivation (MwM) Book Review From Sarah Aubrey!

In this week's Mid-Week Motivation (MwM) Book Review from Sarah Aubrey she discusses Brendon Burchard's book, The Charge Activating 10 Human Drives That Make You Feel Alive. Read more of Sarah's book review to see what she learned about minimizing distractions in your work day!






Thursday, June 13, 2013

Mid-Week Motivation (MwM) From Sarah Aubrey!

In this week's Mid-Week Motivation (MwM) from Sarah Aubrey she discusses what revelation she had after reading the book, Conquer Cyber Overload, written by Dr. Joanne Cantor. Read more to see what Sarah learned about multitasking and how it can stump your productivity!



Wednesday, June 5, 2013

Sarah Aubrey to Keynote AgStar National Conference


Is there really any money out there? Sarah Aubrey, Certified Grant Administrator (CGA) and Principal  of Prosperity Consulting, will answer this question and many more when she headlines the opening session of the 7th Annual AgStar Conference being held at the Wyndham Indianapolis West Hotel in Indianapolis, IN on June 11th.

As the featured keynote speaker, Aubrey will discuss unique ways to source an secure funding for biomass projects and share project success stories to kick off the morning of the plenary session.

Click the link below to learn more about how you can attend the conference and Sarah's session.



Wednesday, May 29, 2013

Mid-Week Motivation (MwM) From Sarah Aubrey

In this week's Mid-Week Motivation (MwM) from Sarah Aubrey she discusses how to assemble a project team. Read more to see what the perks are to having a solid project team!


Wednesday, May 22, 2013

Mid-Week Motivation (MwM) From Sarah Aubrey

In this week's Mid-Week Motivation (MwM) from Sarah Aubrey she discusses what happens after a grant is submitted. Read more to see what the grant funding cycle entails!


Tuesday, May 14, 2013

Ladies, Let’s Go All In, a Review and Commentary on Sheryl Sandberg’s new book, Lean In, Women Work and the Will to Lead



I started out this article as a book review. What I ended up with is a manifesto...


Lean In , Women, Work and the Will to Lead, is authored by the reigning Chief Operating Officer at Facebook, Sheryl Sandberg, an accomplished executive with mounting accolades to her name including a place among Time’s 100 Most Influential People in the World. She’s a mother of two and a first time author with this new work. Her book opens by using facts and figures to frame the status of women in the workplace and women’s education. Here’s one of note: As females, we now earn more than 50 percent of the undergraduate diplomas in the U.S. and nearly 60 percent of the graduate degrees. So armed, we enter the workforce earning as many solid entry-level roles as men. We begin to move up and we begin to excel. Somewhere, though, we quit. The number of women in the workplace is declining for the first time in a generation. We’re educated, we’re ambitious, and we’re dropouts. Top companies today are not run by more women now than in the previous decade, Sandberg says. She adds that “a meager twenty-one of the Fortune 500 CEO’s are women. Women hold 14 percent of executive officer position, 17 percent of board seats, and constitute 18 percent of our elected congressional officials.”

We’re educated, we’re ambitious, and we’re dropouts.

            Lean In is peppered with solid references, some so interesting I actually read the footnotes in detail and looked up some of the sources. She comments: “The pipeline that supplies the educated workforce is chock-full of women at the entry level, but by the time that same pipeline is filling leadership positions, it is overwhelmingly stocked with men.”  Ms. Sandberg could have made her book bleak, but that wasn’t her intent. Rather, she’s seeking to motivate women at all career levels to aim for their best. She says: “This book makes the case for leaning in, for being ambitious in any pursuit…I do not believe that there is one definition of success and happiness.”  Great point, I thought, and one that set me to thinking about the concept of lean in. What does that mean?



          I am a corporate dropout having left employment on November 10, 2004. I started my own business in the fall of 2003. I aimed to grow the company quickly, to leave my job, and I did. Nine years later I’ve sold that original company, founded two new ones, expanded and added new divisions to my businesses. I’ve been offered various jobs over the years, including one that I in turn offered to my husband; he was a much better fit, anyway. Bottom line, I’ve never looked back. The entrepreneurial world is my place.

            Upon leaving the brokerage firm I worked for in 2004, the HR people never called to do an exit interview. My boss, a man that only appreciated females with loose morals or with 36X 24X 36 measurements, certainly didn’t question it-he’d never expected me to excel anyway and probably, should he recall me today, wouldn’t believe I’d yet done much. Oddly, someone did notice, though. Two days after I left, I received a call from the corporate headquarters. Assuming it was about benefits, I returned it and was surprised to hear the young marketing team lead on the other line. I’d met him a few times during my training, but honestly I didn’t assume he’d remember me. Thinking back, I should have-I stuck out obviously among my training class of 30 given I was both the only women and the tallest. He’d only just heard that I had left and called to learn why. He sounded genuinely concerned. Was it my work environment, he queried, his voice creaking with the fear.  Perhaps he worried I’d file suit against the aforementioned Neanderthal boss known company-wide as a pervert. No, I said, scowling. What had they overlooked, he asked. Nothing that I could think of, I assured. He then offered me a job at Corporate in marketing. I didn’t want to move out of state; he offered to let me do some sort of a territory option; but I just wanted to go, I said. Puzzled, he seemed genuinely alarmed that I just wouldn’t consider other options within the firm. Finally asked:

“How have we failed to support you?”

            At the time, I just wanted to be done. Before quitting, I’d spent a year of mornings crying daily as I drove to that job. Fact was, I hated it. I was bored, too. I was ready to tackle something on my own. But reading Ms. Sandberg’s book brought back the memory of the marketing guy’s very pointed question: “How have we failed to support you?” Recalling the young woman of 10 years ago, I wondered about the course and direction of my life. If I had not always possessed the entrepreneurial urge, and I believe some people do and some people do not, what would have happened to my career? Why on earth would I have stayed with that firm? Had I missed something being young and perhaps impetuous?

            Even looking back with the benefit of 10 years behind me, I still struggle to find any advantages in staying there. What if I had chosen to have a baby during those years? Once my maternity leave was over, why would I have bothered to go back? Honestly, the job had been a sad creativity suck and a constant battle. I recall spending inordinate amounts of time avoiding the break room as the Branch Manager/boss often lurked there (he apparently drank a lot of coffee because he milled around in there a lot…) or cringing at the expectation that I suffer through yet another beer drinking event-aka vendor-sponsored golf outing. These occurred at least weekly during spring, summer and fall. Worse than spending the afternoon receiving unsolicited advice from drunken golf experts, were the weekly confrontations with the Office Manager (read: Head Honcho of the secretarial staff aka all women besides me). This woman believed it her duty to strictly enforce make certain that I followed the corporate women’s dress code. She found me particularly lacking in the leg-covering department. Admittedly, I bucked the “Pantyhose Policy” often. I could not stand that requirement. Ladies, we are not talking about options for cute tights, or even patterns, we are talking only nude, tan, or beige hose, including for trouser socks, every single day. Yes, the manual/Bible even listed the approved shades.  Her reasoning: I was to set a good example for the other women of the office, all of them a generation older and evidently teetering on the precipice on non-compliance should I lead the flock all astray with my defiance!

At 27 I interpreted the message as:

“Good girls play nice, tolerate much, and wear panty hose.” At 37, I still do. 

            So, there I was, the island in the middle of the brokerage sea. I had always felt like that; like a little island hoping not to sink when the big waves came. I had to fight all the time. I longed to do more! I knew I was more! I was young, female, and ambitious. Sandberg comments in her book: “Professional ambition is expected of men but is optional- or worse-sometimes even a negative-for women.” I lived that culture once. I was not administrative staff like all the women and not a man like all the other brokers. So, thinking back to the gentleman’s question, did I get the support I needed to stay, much less grow or excel-well, hell no.

Here’s the kicker; that lack of support, or whatever you want to call it, was equally lax from both genders, too. Ouch.

Today, I’m in the throws of finishing my third book, a book about how to strategically evaluate grant funding aimed at entrepreneurs. My manuscript is due to Wiley by May 31st. It’s early as I write this, I couldn’t sleep well, and so I’m up. Maybe I’m cranky and tired. Maybe I’m seeking a diversion from the writing I should be doing. Or, maybe it turns out I have quite a bit to say on this topic.

            Ladies, if haven’t, didn’t, or currently aren’t feeling the support you need to grow in your career, I cannot say I am shocked. As you know, I never did. However, if you are not getting what you need right now, at what cost are you staying in the status quo? Like me, will you drop out? Or, will you suffer drudgery with a job you hate for the sake of working? Will stifle your uniqueness and your gifts to stay in a so-so job where you’ll never rise about a certain level because “it just won’t happen here” or that’s “just not the culture”.  I hear you; I’ve been the only girl in the Ye Olde Boy’s Club, too.

Ms. Sandberg raises some important questions and she has certainly set me to thinking.  I cannot total the number of conversations I’ve had with women my age that have dropped out of the professional world remarking: “You know, if that’s all I’m going to get out of working there, then I might as well stay home with the kids.” And, so they do.  Of course, some women desire to be full time parents, so it’s great they have the choice. I suspect others do want to achieve professionally while co-raising children with their spouse, but the business world just wasn’t rewarding. Without quality opportunities to contribute and be challenged, staying home made sense. A career just wasn’t worth it, if that ‘was all there is’.  Still, something is missing. I feel it.

Here’s where things get interesting. I receive a call a week from women seeking part time work. I know many of these women; they are friends, colleagues, clients, friends of friends. I even get queries from women around the country that I’m connected to simply by social media. Linked In appears to be quite the habitat for would-be freelancers. These callers ask if I have any work, saying: “Just something part time, you know, maybe just 10 hours a week?” Sheryl Sandberg’s term is Lean In. I’ll borrow from my callers and use Dialed In. “I’d don’t want to have to work too much, but just like even to stay dialed in, ” is the refrain.  

Uh-oh. That’s a problem for me. Now, I am looking at this person not woman to woman but as business owner to potential contractor. You see, that comment sounds very, very wishy-washy. It says to the potential client or employer: “I want you to give me something because I have a need I want to fill and I’ll fill it with your job, but I’ll do it at my leisure, not at your deadline, because, really, I just want something for me but I don’t care what you are trying to accomplish.”  Some of you might be offended about what I just said, but I say it from experience; I have contracted women who start off with this phrase and it has not worked well. The level of commitment is not there to merit the desired compensation. Sorry, but it’s a fact. This ‘dialed in’ phrase sounds to a client/employer as if you don’t want to be committed, responsible, or dedicated. It’s like sticking a toe in the water, but telling everyone you went swimming. You’d didn’t, you just got one foot wet.

When I hire a contractor, I do not necessarily need 40 or 60 hours a week, or even a month. However, for whatever amount of time I hire, I do need 100 percent. I hire talent and expertise because I am either swamped or I simply don’t possess the skill and you do. When I hire a gift I don’t have, I need it and I’m counting on the person to show off that skill and get the work done well.

Some readers may now deem me harsh. But, the need is not about me; it’s about my client’s needs and their goals. Still, some of you will say that no, you don’t want to commit, thank you. But I ask you, why? Your time is precious, why use it on something ‘just 10 hours a week’ if you don’t care?


         Ladies, be present, even if it’s part time. Be all in, not just occasionally dialed in. If you’re interested enough to try something, why not do it well? I’m not suggesting that you replace your family life, work fulltime, or start your own company. But all in does mean letting you shine. Make this part of your life matter, too.

Know what you want. Know what you’re good at and where you could get better. If you’re in the corporate world, ask for what you need, don’t wait for it to be offered. As they say, ‘it ain’t happenin’, at least not in my experience. If you’re interested in politics, by all means, gather a talented team and run-now! If you are a stay at home mom that wants to freelance, decide on your services, be up front about your available time and commit with the level of seriousness of the business owner. Why? Because you do own something serious; no matter where you are in your career, you always own brand YOU. Keep it polished.

Finally, I liked Ms. Sandberg’s book. It reminded me that I need a checkup in my own commitment level. I’m evaluating what I want professionally and where to best focus my talents. I’m thinking of developing a couple of skills that need a brush up and trying out those that have potential but are untested. I’m asking myself what I asked of you: Where do I need to lean in and stop dialing in? There are clearly areas of my life where I need to fully engage or move on. I recognize when I’m not offering myself fully and abundantly, and it shows to others, too. I encourage you to read the book and consider your own personal and professional lives. Ladies, we’ve got this! We have to ask and aim for what matters. Don’t accept so-so when you want awesome.